CollegeData Privacy Policy

What is the purpose of this Privacy Policy?

At CollegeData, a service provided by 1st Financial Bank USA, your privacy is important to us. We have established standards that govern our collection, use, retention, and protection of information about you in connection with your use of this Site.

What information do we collect from users and how is it used?

1st Financial Bank USA is the sole owner of the information collected on this Site. We will not sell, share, or rent this information to others or use it in ways different from what is disclosed in this policy.

1st Financial Bank USA collects information from our users at several different points on our Site.

    Sign Up
    When you sign up for CollegeData, we ask that you provide to us certain personally identifiable information. We request this information in order to verify compliance with the CollegeData Site User Agreement and applicable federal, state and local law and for identification and security purposes. We may also ask that you provide to us certain other information, such as how you heard about CollegeData and what college planning resources you are using or have used.

    Data Locker
    When you use certain tools on this Site, such as College Chances, EFC Calculator, College Match, Scholarship Finder, and College Net Price Calculator, and when you save items to your Data Locker, such information will be retained in a file specific to you.

    Collection of Personal Information from Children Under Thirteen
    1st Financial Bank USA does not knowingly allow children under the age of thirteen (13) to sign up for our services.

    Collection and Use of Information
    We collect information on this Site that you provide to us. We also use "cookies" to collect aggregate information about Site usage and our users' browsing activities, which information is not user specific. A "cookie" is a small text file that a Web site may provide to your browser when you visit the site. We do not use "cookies" to collect or store personally identifiable information provided that we use a "cookie" to store a unique identification number assigned to you that may be used to customize Site content and services for individual users. While you may modify the settings of your browser to prevent acceptance of "cookies," you must enable "cookies" to access areas of the Site that require log in. The information we collect on this Site may be used to market our financial products and services to you and also allows us to improve our marketing and promotional efforts, to statistically analyze Site usage, and to improve and customize our content, product offerings, and services.

Whom does 1st Financial Bank USA disclose personal information to?

Outside the 1st Financial Bank USA Organization. We may disclose all of the information we collect about our users, as described above, to individuals or companies that assist us in providing our products or services. We do not otherwise disclose any nonpublic personal information about our users to anyone outside the 1st Financial Bank USA organization, except as permitted or required by law.

Within the 1st Financial Bank USA Organization. We may disclose all of the information we collect about our users, as described above, to companies within the 1st Financial Bank USA organization. These companies do not offer financial services directly, but assist us with important risk management, legal, Internet, securitization and account-acquisition services.

What are the policies of linked sites and other third parties?

This Privacy Policy only addresses our use and disclosure of information we collect from you. You should be aware that when you are on the Site, you can be directed to other Web sites that are beyond our control, and 1st Financial Bank USA is not responsible for the privacy practices of third parties or the content of those linked Web sites. We encourage you to read the posted privacy policy whenever interacting with any Web site.

What security measures does the Site employ?

We maintain physical, electronic, and procedural safeguards that are designed to guard your personally identifiable information, including the information we collect on this Site. Our security procedures are aimed at preventing unauthorized access to such information and are reviewed and audited periodically for compliance with federal standards. To help protect the privacy of data you transmit through use of this Site, all communication of personally identifiable information is transmitted over HTTPS using Transport Layer Security (TLS). Your registration and log in information are always transmitted using TLS, as is information submitted on an Admissions Profile or when using the EFC Calculator. We also recommend users access the Site with a browser that supports 128-bit encryption.

How will I know about changes in the Privacy Policy?

1st Financial Bank USA reserves the right to update this Privacy Policy from time to time. Please visit this page periodically so that you will be apprised of any changes.

How to Contact Us

If you have any questions about this privacy policy or the practices of this Site, you may request more information by writing to us at:

    1st Financial Bank USA
    P.O. 7300
    North Sioux City, SD 57049